Massimo Gardone
Born in 1961, Genoa, Italy. He studied, lives and works in Trieste.
Through photography he tells about himself and relates along the way of creativity also when it intersects with the needs of the commercial assignors.
A bet on creativity is the one of innovation that, through photography, investigating on the various expressions of the image, transmits his narration through different means: communication, editorial products, video, design and exhibitions.
The flowers, the research, the experimentation – Each flower is the summary of the existence as a cycle, as a value, as a shape and meaning: to look into and to interpret them, transforming them in a malleable material is a work without end and certainly produces representations that are always different. A subject particularly dear to Massimo Gardone: the flowers have always solicited his anxiety of experimentation and research. He has always lived between music and image and for him, the almost obsessive exploration of flowers represents a continuous conjugation of harmony, shapes and colours.
His research, started with black and white, has now met the colour without ever tiring of reinventing it through the use of techniques spacing from the art of matter of Polaroid to the precision of digital: lights, shadows, handicrafts, technical, cotton, ceramic, glass, unicity, cloning, knowledge and experimentation. He is a kind of image alchemist committed to mix different techniques, materials, sounds which means to communicate and to be communicated, without fearing the banality that, eventually, could suggest a flower to less attentive souls.
With uprightness and, together with eclecticism, he succeeds in transferring passions and art also to the needs of commercial assignors which are rich of unexpected values.
His research on flowers becomes an essential part of Company communications, of packaging and design objects. Above all, the art exhibitions have allowed Massimo Gardone to give an expressive space to his artistic, visionary and conceptual soul.
